These are customized tapes with printing of company name or brand, caution/warning messages, specific handling, promotions, advertisements, storage or shipping instructions.
Printed tapes reduces the chance of pilferage or theft while the package is in transit. It keeps the package secured, as if the tapes are tamper it can be easily evident.
They have multi-purpose application and a wider industrial use. Nowadays they are widely used for Branding, Promotions & advertisement related activities helping company to reduce the marketing investments.
Types:
1) Logo/Brand Printed Tapes:
Mainly displaying the company logo / brand name & other details like web page, email or contact No.
This helps in creating brand identity with serving the tapes original purpose of securing the packages.
2) Message Printed Tapes:
Standard warning/caution tapes with bright printing colors & generally having white as a standard background.
Sign, symbols and messages are printed for conveying important information / instructions to keep the integrity of the package intact.
Details:
Name | Dimension (Roll Width) | Thickness(Microns) | Adhesive | Technology |
Printed BOPP Tapes | 9mm to 96mm | 35-55 microns | Water-Based Acrylic Polymer | Roto-Gravure Printing |
Category | Length (Mtr.) | Substrate(Backing) | Printing Ink | Colors |
Pressure Sensitive Self- adhesive tape | As Per Requirement | BOPP film | Vinyl Base | Upto 8 colour printing |
Uses:
- Widely used for industrial packaging
- Corporate branding (Marketing, Advertising & Sales-Promotion)
- Sealing of regular slotted containers, boxes & cargo
- Extensively used in high speed automated packing machines
- Reduces pilferage & provides ease in identification
- Helps in creating brand image & enhance goodwill
- Package protection